Biomimicry in action

Janine Benyus has a message for inventors: When solving a design problem, look to nature first. There you’ll find inspired designs for making things waterproof, aerodynamic, solar-powered and more. Here she reveals dozens of new products that take their cue from nature with spectacular results.

(Recorded at TEDGlobal 2009, July 2009 in Oxford, UK. Duration: 17:42)

One Response to Biomimicry in action

  1. Pi August 16, 2009 at 11:21 am #

    This is a fantastic and very informative/humbling link, hope everyone has time to check it out.

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